Abstract: In today’s realities, the impossibility of further sustainable economic progress without taking into account the most important problems of global sustainable development becomes especially obvious. Continuing to ignore environmental problems and the rapid depletion of natural resources in long-term development strategies, especially in such an important field as energy, threatens to undermine the evolutionary sustainability and security of future generations. Therefore, resource-saving and ecologically clean alternative energy should be considered as inevitable for the sustainable development of both the energy industry and the country’s economy as a whole. Optimizing the rational use of limited resources is the basis not only of strategic management of the country, regions and industries, but also of socio-economic development, the effectiveness of which is manifested only in conditions of sustainable growth.

The article determined that modern turbulent conditions and the active development of scientific and technical progress lead to the emergence of challenges related to energy consumption and its impact on the environment. In this context, green energy is defined as a key element of the strategy to reduce responsibility towards nature and transition to sustainable management. Despite the significant advantages, green energy is accompanied by a number of serious problems that require attention and a systematic solution.

Technical difficulties and shortcomings are related to the problems of efficient energy storage, dependence on weather conditions and technological limitations.